Star Media's products are built on a common ratings data platform, helping ensure consistent data across reporting, estimating, and post-buy analysis. Each solution is designed to support a specific part of the television research and advertising workflow.
MultiTrak TNG
Star Media's flagship audience reporting platform, designed for flexible ratings analysis across supported measurement currencies and data sources. MultiTrak TNG offers fast, customizable reporting with a wide range of selections, report types, and output formats.
StarEstimator
A comprehensive estimating platform for programming research, ad sales, and planning. StarEstimator uses historical ratings data to build audience estimates, with the flexibility to adjust projections, schedules, and performance profiles to reflect current expectations and changing business needs.
StarPost System
An industry-accepted post-buy reporting solution used by some of the largest networks in the industry and trusted for nearly 20 years. StarPost combines ratings, commercial occurrence, and contract data to measure campaign delivery and streamline posting workflows.
StarTrak Web
A user-friendly, browser-based reporting platform for quick insights and on-the-go access to ratings and programming data. Designed for users of all skill levels, StarTrak Web requires nothing to install and provides fast, flexible access from desktop or mobile devices.